Why Active 2.0?
What has changed?

Discover ACTIVE 2.0

Antibacterial EFFECTIVENESS

Antibacterial EFFECTIVENESS

Eliminates 99.99% of the bacteria

we come into contact with, including antibiotic-resistant bacteria (MRSA)

Antibacterial EFFECTIVENESS Learn more

Anti-pollution EFFECTIVENESS

Anti-pollution EFFECTIVENESS

Purifies the air

from the present polluting substances: NOx and SOV (volatile organic substances)

Anti-pollution EFFECTIVENESS Learn more

Self-Cleaning EFFECTIVENESS

Self-Cleaning EFFECTIVENESS

Super-hydrophilic

Easy removal of dirt and consequent reduction in the use of aggressive and expensive detergents.

Self-Cleaning EFFECTIVENESS Learn more

Anti-Odour
EFFECTIVENESS

Anti-Odour EFFECTIVENESS

Benefits of photocatalysis

Improvement of air quality thanks to the removal of toxic pollutants and odours.

Anti-Odour EFFECTIVENESS Learn more
Pollution -

EUROPEAN PATENT OFFICE

On April 9th 2014, the European patents office granted and published patent no. EP2443076 for Active Clean Air & Antibacterial Ceramic™ photocatalytic material and its productive process.

Granting of European patents is subject to strict controls, the European examiner found that significant inventive activity is involved in creating a photocatalytic material which, unlike any other product available on the market, uses titanium dioxide in micrometric form rather than nanometric form. Because of their very small size, on the basis of authoritative medical and scientific publications nanoparticles are considered extremely hazardous to human health and the environment.

POLLUTION
2018

Pollution 2018 - RefleAction is the most recent event in a company philosophy aimed at environmental sustainability that began fifty years ago, the demonstration of the Group’s constant commitment to research, new technology and social responsibility.
Designed by the young architects of SOS – School of Sustainability, Mario Cucinella’s postgraduate academy, 40 young oaks emerge from Bologna’s historic centre, in an artificial terrain created from a large reflective slab with a striking geometry that aims to subvert the usual,relationship between the city and nature.
Material therefore becomes nature, just like the Active Clean Air & Antibacterial Ceramic™ technology becomes the surfaces of the narrative pathway, mapping out the road of reflection on important environmental themes.

BUFALINI HOSPITAL CESENA

Cesena (FC) (ITALY)

POLLUTION 2018

Bologna, Piazza Santo Stefano (ITALY)

Iris Ceramica Group, an Italian leader in the production of porcelain and high-tech ceramics, will present the Pollution 2018 – RefleAction project in connection with Cersaie 2018.

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