ACTIVE SURFACES® ARE AMONG THE SUCCESSFUL CASE-STUDIES DESCRIBED IN THE BOOK “ELEMENTS OF MODERN MARKETING”

The book “Elements of Modern Marketing” by Kotler Impact will be presented on 26th November.

On 26th November, the book Elements of Modern Marketing” by Kotler Impact will be presented at the H-FARM Campus in Treviso.

The presentation is part of the event entitled “Educating the new generations to create a virtuous future through marketing”, aiming to discuss the new issues specifically characterising the world of corporate marketing. It is a training and discussion opportunity for the students at H-Farm.

The book “Elements of Modern Marketing” contains the case study devoted to the success of the Iris Ceramica Group’s Active Surfaces® ceramic surfaces. The article illustrates the activities that have made the Group’s eco-active materials a concrete example of innovation and commitment to a sustainable future.

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DISCLAIMER: The Active Surface brand is not available for import, purchase or distribution in the United States of America and territories.
Any and all product claims and descriptions contained on this website or in other sales or promotional materials regarding the Active Surfaces brand, including claims and descriptions of its public health benefits and antimicrobial or antibacterial effects, are not applicable in the US states and territories .

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